It's starting with a rebrand, from Facebook to Meta. The social networking giant shed its trappings as a stodgy tech firm and instead embraced a new identity marked by a fusion of next-gen computing, optical hardware, futuristic gaming and all the social and commerce components threaded in between. The flag-planting keynote delivered by Meta, née Facebook, last week was a major turning point for the metaverse movement, and one we'll remember for years to come. ![]() Meta wants to own the metaverse, but it's still anyone's game
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